I can say that I do see both sides of the story here. I live no where near a TRU or other toy-specific stores, though we have a tagert, k-mart and wal-mart. So it is annoying to have called ahead for a specific item and to have been told that yep it's here then it ends up being wrong. Waste of gas, energy and time!
But I'm also on the other end every day. I work at a video rental store (I know, how does this compare) and I get calls daily asking for specific movies. We have a computer system that can tell of we have this said movie in stock. What it can't tell you is if the movie has been damaged, or another customer is walking up to the counter to rent that said movie, or if it has been stolen from the store. Most of the time we try to actually check the selves for the movie before the person hangs up but there have been times when we get a call in the middle of a rush(actually this is the norm, it never fails that the phone rings while we got 15 people lined up renting

)and are unable to get the movie right away if we get to it at all before the customer comes. Though if this happens I do try to make it up to the customer for wasting gas and time to come.
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Originally Posted by ChristyK15
Why don't they just put them in the Pony section. I don't have the time to search through the 25 someodd isles at our super target with a 5 year old and a 15 month old...they just don't have the patience. BLAH! They have been purchased and spotted in my area, but by the time I get there, they are always gone.
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IMO the answer to this question is in two words, "product placement". The exclusive baby ponies have been placed in the checkout aisle's of Tagets because little kids will see them there better than higher up on a shelf in the pony aisle. They are also place there cuz lots of parents on quick trips with kids will skip by the toy section. I consider them to be impulse buys, that's why they are generally in the checkout aisles.