G2 Was Generation 2 popular?

It has a wonderfully cute artstyle, I love how lovely and naturey the aesthetic of the boxes and accessories can be and I thought it had a lot of creativity in a lot of the concepts they tried
I just had a random thought because you said this. What did Hasbro do with any remaining toy designers and artist when they bought Kenner?

G2 has a playset and a few accessories that look like borrowed LPS molds. So did the new direction of the G2s and new lines of toys launched have anything to do with buying Kenner in '91? Has anyone seen anything about what all prototype art and IPs that were bought?
 
But yeah if you look at actual ponies vs Arabian horses you can tell the inspiration for the two generations
I always thought g3s just looked like regular horses before I ever saw g1 then I was like oh I can see how the original looks like a pony
wow! I wonder what inspired hasbro to create the g4
 
Hi everyone
I’m a zoomer here so I grew up with generation 3 and then generation 4 came out when I was a tween so I wasn’t around in the days of generation 1 or 2.

I currently do not own any g2 figures but just in research it seems like I never find any or I assume they’re so rare because the boxed ones are so expensive and some of the loose ones are pretty expensive.


Was generation 2 that popular in its time?

I also never see retros of remakes of the generation 2 style and I’ve grown fond of it they kinda look less like ponies and more like Arabian horses
I'm also a zoomer! Or perhaps a zilennial? I'm from 1997 anyway! G3 was my generation as a kid (which is why I love doing your commissions so much) and I have all my childhood ponies.

However, when my dad came home with a copy of G2's Friendship Gardens game for our PC, probably when I was about 5 (the game came out in 1999 but I was playing it in the early 2000s) I was absolutely obsessed with it. And I mean OBSESSED. Getting into trouble repeatedly for using the family printer to spew out hundreds of screenshots and colouring pages and art pages obsessed.

I thought the ponies in the game were SO pretty and elegant and even though I loved my G3s I couldn't understand why they were so different from this game, why there was no pony toy of Ivy or Light Heart, why A Very Minty Christmas was a totally different style to the ponies in my game. It was the number one mystery that deeply troubled 5 year old me.

Then one day, at a car boot sale with my grandparents, I found a small very shiny plastic pony that DID look like my beloved game - it had the long legs and cute round head and short snout and I recognised the colours and cutie mark. It was a McDonalds Sweet Berry (not even a 'real' G2 lol more like a figurine). But I was SO excited, I had a pony from my game, they did exist! Pretty sure that £1 McDonalds toy from a junk box at a car boot went on to be my prized posession for many years, I even remember being worried my G3s would be jealous of her because she was 'prettier' than them.

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(not my photo but it was one of these)

Fast forward, I get older, childhood ponies get carefully stored for the future (thanks mum and dad they're still mint condition today because of this). I lose interest in ponies for a bit until G4, become a teenage pegasister, make a lot of G4 art while in school and college, cosplay Princess Luna, get embarassed for a while when bronies were at their most hated, fall back in love again with the release of the G5 movie, move into my own house with my partner - and that was when it happened.

Moving out I found my copy of Friendship Gardens and my very very VERY old laptop that can still run it. It brings up soooooo much nostalgia just from the blue disk with the pink pony on it. I play it for a few hours, I remember my McDonalds Sweet Berry - for some reason she's the only pony from my childhood that went MIA during my growing up so I can't find her. But I'm an adult now and I know about pony generations and how to google things, I find out there were proper toys made, and merch, and not just of those 5 ponies but lots! With accessories, and babies, and playsets. And I LOVE to collect toys with my adult job and adult money.

And yeah I got bitten by the G2 bug and despite not actually playing with the toys as a kid, they've become one of my biggest passions for a few reasons:

1. The pure nostalgia of it all and how much that game defined some of my best childhood moments (if you know the joys and wonderment of being a kid in the era of PC CD ROM games, you get it)

2. The fact G2 is definitely the 'underdog' generation, many pony fans don't even know it existed and Hasbro themself have ignored it almost entirely even during thr 40th anniversary stuff. And I kind of live for niche, obscure, highly specific things like that.

3. My interest in 'lost media' and media preservation - G2 is pretty much totally catalogued now but still bits of merch will appear that haven't ever been seen / documented on the wiki etc before. There were a few UK comics and a few more French ones but that's all we have in sense of lore and not many are archived online! The game is preserved with online emulator downloads and people like me who are lucky enough to have the original disk and technology that will play it. I'm so interested in trying to uncover all the pieces and help the other people in the community member who work like pony archaologists trying to archive everything.

4. The unending love affair with the art style. I loved it as a kid, something about it just spoke to me deeply. As an adult I have interests in animation history, as well as being a long term wearer of Lolita and kawaii Japanese fashion. Cartoon styles from as early as the 1930s are clear influences on the G2 style, and of course Disney's Bambi from the 40's, and it has a much more vintage look and feel than 1997 which I find really timeless and beautiful. Similarly, in the 1960s in the west, kitsch hyper cute animal illustrations were extremely popular, especially for children and babies with retro kitsch lambs and deer actually coming back into style now with coquette aesthetics. Interestingly, in 1960's Japan almost the EXACT same style became popularised as 'kawaii' with plastic cute deer and other animal ornaments becoming a huge home style trend. This has translated into today's Japanese Lolita fashion by having so many dresses with animal illustrations and motifs heavily inspired by 1960s kitsch and kawaii, and I love wearing these dresses and I'm obsessed with the art. So when I was reminded of G2's pastel 1930's-1960's wonderland it was like everything I love colliding at once. It's such an intersection of all my personal interests, or perhaps even subconsciously my love for this style as a child led me down the Lolita fashion path? At least in part? Who knows!

For example here are some circa 1960s illustrations:

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566-5667699_deer-fawn-vintage-sticker-oktouse-whatsmineisyours-vintage-nursery.png
38b69fdb335bf77719a5f6b6f1f1b0d2.jpg
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It seems very clear to me that these influenced G2's style:

sweetberry.gif


And then here's some fabric designs from Lolita brand Angelic Pretty:

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I am just so obsessed with this kind of art and I think it's so cool to be able to find it's kind of a running theme throughout multiple different hobbies and interests I have! It feels like part of my own personal thing like my brand haha.

5. It's as old as I am, both being from 1997!

But like.......did that answer your question? Uhm, sorta

What that small essay about what G2 means to me is supposed to say is, in my opinion, G2 is very popular with the people that love it and I think it's intensely loved by that group, but overall it was and still is niche. I view the G2 community as the weird but cool kids who are super passionate about something kind of obscured by it's much more popular siblings.

By all accounts, it was pretty unpopular at its time due to people dislking the huge leap from G1, and I feel like if I was born in the 80's I probably would have been pretty mad too....like how people are with new pokemon. I think it was really underappreciated for it's art and for taking a risk, but the fact it was 'soft' discontinued in the US in 1999-2000 and formally discontinued worldwide in 2003 shows that it was NOT the phenomenon that G1 was.

Super interestingly, it was WAY more popular in Europe which is why the European G2 market has so many exclusives, as well as them just being more common here than the US, especially France and the Netherlands which is where most of mine come from.

G2 definitely wasn't popular then, but I feel like it's maybe gaining a little more popularity now? I joined this forum in 2022 and I definitely see more G2 discussion and appreciation and sales now than when I first joined, I thin while still super niche G2 is on a bit of an upswing. G2 art, photography and discussion is also steadily increasing on Tumblr and sales in the Facebook groups seem to be steadily increasing too. I feel like we're close to a very mind G2 renaissance, or that it may even hit peak popularity in the 2020s! At least we got two G2 images included for the 40th anniversary - though I wasn't expecting much G2 stuff I was a little disappointed that's all we got!
Your custom Minty looks great @Moonbreeze!

Obviously as an 80s kid I saw the G2s and thought they did not look like proper ponies. I've never passed them up if I find them in a thrift store, I just never find find them. If the price is right, I'll buy just about any MLP.

I think the G2s have some super cute accessories and have been buying some G2 lots recently. I want Sweet Berry and her kitchen. Her TAF style painting is super cute.

I do wonder if the blanks @Grace Ruby and others have worked on getting produced will increase collecting interest (and prices) of G2s?
I really hope Project G2 Redo will increase interest in G2 ponies and encourage people to try making some cool customs! I do hope it doesn't affect the prices though, in fact part of the goal is to make the originals not become any rarer (aka not decrease the amount of original surviving G2 ponies through customisers - which I absolutely don't have an issue with people customising ponies - but if there's a few more originals left on the collector market AND new G2s especially for artists we all get the best of both worlds!)

Pricing a lot of G2 stuff is really tricky - merch moreso than ponies - because so much of it is so uncommon it doesn't really have a price history. I have NO idea if some of my merch pieces were bargains or extortion haha but they were all absolutely worth the price I paid to me!

I also think that G1, 2 and 3 are all benefitting from a sort of 'post brony economy' where the old, pastel, nostalgic and girly is back in style! I absolutely loved G4 and FIM but in fashion and culture we're having a pink, hyperfeminine, retro aesthetic revival as an empowering celebration of girlhood and along with classic Barbie aesthetics, vintage MLP is being lifted high by this trend too. Personally I love it, I love that I can find G1 merch in so many shops, buy Basic Fun and HQG1Cs, catch a G2 pony in someone's coquette tumblr collage. It's so great! What a time to be alive!
 
I just had a random thought because you said this. What did Hasbro do with any remaining toy designers and artist when they bought Kenner?

G2 has a playset and a few accessories that look like borrowed LPS molds. So did the new direction of the G2s and new lines of toys launched have anything to do with buying Kenner in '91? Has anyone seen anything about what all prototype art and IPs that were bought?
I think it almost certainly must have, like you said the LPS playset was reused for the pony garden carry case, but also the G2 castle is a rehashing of the Galoob Kissing Dragon castle with a bit extra added on! I think the 90s was a bit wild for toy companies just straight up using each other's production parts
 
For example here are some circa 1960s illustrations:

View attachment 90072View attachment 90073View attachment 90074View attachment 90075

It seems very clear to me that these influenced G2's style:

View attachment 90076
I feel like reading this thread you're successfully incepting love for g2 into me, I hadn't paid much attention to them previously.
I started liking MLP as a tween looking at g1 online (also 1997) and I liked their chubby pony bodies and legs, the thin-ification of later generations seemed less cute, but it definitely has its appeal, especially since it looks more like a horse. People were referring to them as Arabians but my hot take is they're a Caspian pony!
Also the hoof floof on the g2 ponies is extremely underrated, I think that it's unfortunate they like backed off that in g3 (presumably because of the response to g2); more hoof floof for ponies of all genders.
 
Not popular in the US, which is why it was discontinued so quickly.

It lasted longer in the UK and in particular France, so it must have been more popular there . . . but my impression is it was still a second-stringer. Like, if you asked the French people who were kids back then what their top five toys were, I don't think many of them would name MLP. I could be wrong, I'd love to hear from French collectors. (To be clear, I'm talking about popularity with children of the time, not collectors . . . Collectors didn't factor into Hasbro's decision making process because there simply weren't very many at the time. Only a small percentage of people were online during the 90s!)

With collectors G2 MLP was initially very unpopular. Remember, up to this point the 80s MLPs were the ONLY MLPs, so when people heard "My Little Pony is coming back" they assumed the style would be the same because . . . why wouldn't it be the same, how could a toy horse be a My Little Pony if it didn't look like a My Little Pony? Very different mindset than today, when we are five gens deep.

Some collectors began to warm up to G2, others still disliked it, and this led to many arguments because the MLP collector community was mostly made up of dramatic teenagers. It was a tumultuous time.

I just had a random thought because you said this. What did Hasbro do with any remaining toy designers and artist when they bought Kenner?

G2 has a playset and a few accessories that look like borrowed LPS molds. So did the new direction of the G2s and new lines of toys launched have anything to do with buying Kenner in '91? Has anyone seen anything about what all prototype art and IPs that were bought?
The previous Kenner toy designers stayed on, they were just folded into Hasbro. They designed G2 MLP and Transformers Beast Wars. A long time ago I came across the blog of a former Kenner employee who said they purposely put their own spin on MLP and TF to kind of assert their independence.
 
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I was lucky that I got into G3 instead of G2 as a kid, otherwise I'd still be complaining about how my favourite gen got mistreated to this day. Back then, MLP were not as widespread Asia, and I think some Media still use G2 art style, even if I personally never see physical G2. A lot of Fakies were still looked like G2 and I have a few.

Apparently, G2 didn't have a cartoon because video game advert was popular, and FCC started cracking down on cartoons that advertise toys.

The year was 2003-lish, I think; and the presence of G2 and G3 co-exists.

That being said, I played Friendship Garden vigorously for years.

Imagine if G2 was my favourite, I'd still be complaining how unimaginative G3 is and how it is just a G1 with anime inspirations and G5 didn't quite scratch that itch with human front facing eyes. But honestly, G2 is right up my alley.
 
I feel like reading this thread you're successfully incepting love for g2 into me, I hadn't paid much attention to them previously.
I started liking MLP as a tween looking at g1 online (also 1997) and I liked their chubby pony bodies and legs, the thin-ification of later generations seemed less cute, but it definitely has its appeal, especially since it looks more like a horse. People were referring to them as Arabians but my hot take is they're a Caspian pony!
Also the hoof floof on the g2 ponies is extremely underrated, I think that it's unfortunate they like backed off that in g3 (presumably because of the response to g2); more hoof floof for ponies of all genders.
Haha it's all part of my G2 Superemacy propaganda scheme - but YES hoof floof is SO underrated it's one of my favourite parts of G2! But yes they're also kind of more horse and there's something so charming about the G1 (and G3 to an extent) pudgy, shorter legged chunky ponies, those are definitely PONIES. G2s are kind of yassified and I guess the world wasn't ready for that
Not popular in the US, which is why it was discontinued so quickly.

It lasted longer in the UK and in particular France, so it must have been more popular there . . . but my impression is it was still a second-stringer. Like, if you asked the French people who were kids back then what their top five toys were, I don't think many of them would name MLP. I could be wrong, I'd love to hear from French collectors. (To be clear, I'm talking about popularity with children of the time, not collectors . . . Collectors didn't factor into Hasbro's decision making process because there simply weren't very many at the time. Only a small percentage of people were online during the 90s!)

With collectors G2 MLP was initially very unpopular. Remember, up to this point the 80s MLPs were the ONLY MLPs, so when people heard "My Little Pony is coming back" they assumed the style would be the same because . . . why wouldn't it be the same, how could a toy horse be a My Little Pony if it didn't look like a My Little Pony? Very different mindset than today, when we are five gens deep.

Some collectors began to warm up to G2, others still disliked it, and this led to many arguments because the MLP collector community was mostly made up of dramatic teenagers. It was a tumultuous time.


The previous Kenner toy designers stayed on, they were just folded into Hasbro. They designed G2 MLP and Transformers Beast Wars. A long time ago I came across the blog of a former Kenner employee who said they purposely put their own spin on MLP and TF to kind of assert their independence.
Ooh that's so interesting about the kenner designers, is there any chance you can remember the blog? I've always wanted to learn something about G2's design from someone who was there doing it!!!

Seeing this comparison is so cool, thank you!

View attachment 90116

I can totally see how that art influenced G2.
I could definitely give a lecture on the subject haha, in fact I think my partner has suffered many a late night pony design history rant from me
 
Hi everyone
I’m a zoomer here so I grew up with generation 3 and then generation 4 came out when I was a tween so I wasn’t around in the days of generation 1 or 2.

I currently do not own any g2 figures but just in research it seems like I never find any or I assume they’re so rare because the boxed ones are so expensive and some of the loose ones are pretty expensive.


Was generation 2 that popular in its time?

I also never see retros of remakes of the generation 2 style and I’ve grown fond of it they kinda look less like ponies and more like Arabian horses
I am selling six of my Gen 2 ponies and McDonald's Gen 2 Happy Meal toys now for 65% off... take a look: https://www.mlptp.net/index.php?thr...g2-g3-usa-only-please-updated-4-22-24.119814/
 
Haha it's all part of my G2 Superemacy propaganda scheme - but YES hoof floof is SO underrated it's one of my favourite parts of G2! But yes they're also kind of more horse and there's something so charming about the G1 (and G3 to an extent) pudgy, shorter legged chunky ponies, those are definitely PONIES. G2s are kind of yassified and I guess the world wasn't ready for that

Ooh that's so interesting about the kenner designers, is there any chance you can remember the blog? I've always wanted to learn something about G2's design from someone who was there doing it!!!


I could definitely give a lecture on the subject haha, in fact I think my partner has suffered many a late night pony design history rant from me
@Grace Ruby If you started a lecture, I'd be in the front row, taking notes. G2, in a way, is such a strong and unique design, even if they look a bit like generic cottagecore creatures of today. It had a certain sharp edge and crisp, clean line art over 1960's Bambi-look-alike.
 
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I'm from the UK and I feel compared to the US it was a bit more popular over here. I owned the game and I swear I owned more than one but all I remember is a tiny white and silver one only recently found out it was a tiny Silver Swirl. I may (hope) I still have her somewhere but otherwise, no, I think the gen 2's gets forgotten quite easily if I'm completely honest.
 
I've become recently fascinated with the sculpting on the G2 accessories. There is life in them - a way of saying that you can tell the artist enjoyed making them!

They seem to have influences from both the Arts and Crafts / Art Nouveau design movement in Europe, and also from the ancient Chinese tradition of jade (and stone) bas-relief carving. Were the Art Nouveau designs inspired by Chinese and Japanese artistic designs? - you betcha! But I love how these visual ideas get passed around, and how each new iteration finds a new emphasis and new life with new artists. I was surprised to find them here in Ponyland. Looks like I should collect some more art examples and write up another article ...

I don't own any pieces :flowerbouquet:yet:flowerbouquet:, but these details caught my eye:
MLP tea.jpgMLP Fushias.jpgMLP Camelia.jpg|

I too would be interested in reading the blog about the sculptors that Hasbro inherited when they went through that merger years ago. It's rare that you get to hear about the artists behind mass-produced items. Usually the company owns the copyright to each piece they commission by contract, and you never hear the names of the artists.
 
Yeah, I wish I still had a link to the blog (if it even exists anymore) but it was a looong time ago and even then it was hard to find. IIRC Google went down for a day and I searched (how?? I don't remember) and was able to find more obscure sites because of that instead of Google's top MLP hits. This was probably in the early 2000s. The gist of the blog was that the Kenner employees were smarting about being bought up by Hasbro, but they still had jobs and worked together as their own group instead of being disseminated across Hasbro. Kenner had been a popular toy company in their own right for a long time. (They made the original Star Wars action figures.) I don't know how they ended up being bought up by Hasbro, maybe they were having financial issues.

But anyway, if you look at the first year of G2 MLP packaging and Beast Wars packaging it says Kenner on there (as well as Hasbro.)
 
@LadyMoondancer I always appreciate your knowledge about MLP's history, and Hasbro in general. Thank you for sharing it with us! :clover:

@Grace Ruby What a great connection between the G2 art style and other cutesy art styles of the time- I've never picked up on that before. Some of the illustrations you shared remind me of those Rushton toys. To me, the Rushton style invokes a sort of creepy-cute vibe (that may be a popular opinion or just my own perspective, I'm not sure). I find it interesting that the G2 style is just a few small changes from that kind of vibe, but it can also be cute and whimsical. It's a versatile style! :redheart:

My only addition to this topic is that I only own one G2, and I found her thrifting. Reading everyone's posts and realizing how unpopular and 'limited' G2 was in the U.S., I feel kind of lucky that I was able to find her :)
 
I've become recently fascinated with the sculpting on the G2 accessories. There is life in them - a way of saying that you can tell the artist enjoyed making them!

They seem to have influences from both the Arts and Crafts / Art Nouveau design movement in Europe, and also from the ancient Chinese tradition of jade (and stone) bas-relief carving. Were the Art Nouveau designs inspired by Chinese and Japanese artistic designs? - you betcha! But I love how these visual ideas get passed around, and how each new iteration finds a new emphasis and new life with new artists. I was surprised to find them here in Ponyland. Looks like I should collect some more art examples and write up another article ...

I don't own any pieces :flowerbouquet:yet:flowerbouquet:, but these details caught my eye:
View attachment 90134View attachment 90135View attachment 90136|

I too would be interested in reading the blog about the sculptors that Hasbro inherited when they went through that merger years ago. It's rare that you get to hear about the artists behind mass-produced items. Usually the company owns the copyright to each piece they commission by contract, and you never hear the names of the artists.
YES THIS! There’s so much gorgeous relief work on G2 playsets, even the mcdonalds toys had some lovely relief details
 
I love G2 *european bragging about getting a bagfull for 15$ intensifies*, but the leg fuzz is what makes them look "fakish" , as MLP having plain legs is unique trait that is not right to discard when renewing the style. I believe it is part of why G2 and G5 are not that huge.

A bit offtop, but I am now wandering if any G3 announcement reaction threads sirvived online.
 
I wish the old (Proboards) version of the Trading Post was still around, there were definitely reactions there when Hasbro bought the MyLittlePony.com website (which used to be someone's fan page) and started updating it. I remember most people being excited by the initial reveal, which had art of the ponies. Then later prototypes of the first eight toys.

However, everyone agreed that "Pinkie Pie" was a very stupid name. It was revealed in an announcement before the images of the ponies were revealed (you know, something like "Hasbro welcomes a new herd of ponies including Rainbow Dash, Pinkie Pie, and Wysteria!" or something along those lines) and I remember someone drew fan art of a very buff, slate grey, boy pony glaring and saying "WHAT did you call me?", lol. Also Spoosh started drawing a boy version of Pinkie wearing a top hat, "Mayor Pie."

If anyone figures out how to find old Proboards pages with the Wayback Machine then please post, because so far I haven't been able to do it. It's really sad, up until just a few years ago it was possible to still see all the archived MLPTP threads there.
 
I wish the old (Proboards) version of the Trading Post was still around, there were definitely reactions there when Hasbro bought the MyLittlePony.com website (which used to be someone's fan page) and started updating it. I remember most people being excited by the initial reveal, which had art of the ponies. Then later prototypes of the first eight toys.

However, everyone agreed that "Pinkie Pie" was a very stupid name. It was revealed in an announcement before the images of the ponies were revealed (you know, something like "Hasbro welcomes a new herd of ponies including Rainbow Dash, Pinkie Pie, and Wysteria!" or something along those lines) and I remember someone drew fan art of a very buff, slate grey, boy pony glaring and saying "WHAT did you call me?", lol. Also Spoosh started drawing a boy version of Pinkie wearing a top hat, "Mayor Pie."

If anyone figures out how to find old Proboards pages with the Wayback Machine then please post, because so far I haven't been able to do it. It's really sad, up until just a few years ago it was possible to still see all the archived MLPTP threads there.
Whaaaaat! Some fan had that URL and Hasbro bought it haha that's wild!
 
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